In this 100th episode, AJ and Mike first take a walk down memory lane with a gag they came up with to get big name endorsements for Mike’s book and laugh so hard they can’t catch their breath. They also address a listener’s question about how two authors can write a book together. Our duo holds nothing back and give it to listeners straight. If you’re going to have a partnership like theirs, you have to have clear lines of communication. They even share what to avoid and how to structure royalties.
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“If you’re co-authoring, you should split it down the middle, everything, and decide who will be in charge of the different tasks.”
—AJ Harper
“Have you considered the audiobook and who is going to read it? How will that work out?”
—Mike Michalowicz