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In this episode of Don’t Write That Book, AJ and Mike pull back the curtain on self-publishing, sharing all the pros and cons, how to determine if that’s the right path for you, and what team you’ll need to build to publish like a pro. They’ll also share what crucial steps most authors skip and how those shortcuts hurt your book in the end. You’ll learn the key steps to ensuring your self-published book stands out in all the right ways, like a publishing pro.
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“Just because you can, doesn’t mean you should.”
—AJ Harper
“I know right away when someone has skipped using a proper editor when they self-published. I go straight to the back for the immediate tell.”
—AJ Harper
“I can tell they skimped on editing when they have a ‘forward’. Oh my gosh, it’s f-o-r-e-w-o-r-d.”
—Mike Michalowicz
“I was with somebody when they said that due to AI, the cost of writing bullshit is $0. Those books that are coming out from AI houses are missing heart.”
—Mike Michalowicz
