In this episode of Don’t Write That Book, AJ and Mike will tell you everything you need to know about hybrid publishing, from how to vet the right publisher, what the real costs are, and how to flag an imposter. You’ll also learn about timeline expectations for publishing as well as the real scoop on royalties.
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“This is crucial. If you’re trying to decide, do I do hybrid? Do I do traditional? Is hybrid my backup? If I go for traditional, this is how I want you to time it. I want you to submit to hybrid and traditional at the same time. Don’t wait to do hybrid when you’ve exhausted your traditional options.”
—AJ Harper
“Remember that your publisher is not your boss. They’re not your fairy godmother. They’re your partner.”
—AJ Harper
“From signing with a hybrid to publication, normally, you can expect to plan on a year and a half, if there are no complications.”
—Mike Michalowicz
“50 or 52% of my sales are on audio. If I can get a hundred percent of that, that offset may be worth not going with a mainstream publisher anymore. That’s a benefit of not going with a traditional publisher.”
—Mike Michalowicz