Episode #72

The Importance of Due Diligence

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About the episode

In this episode, AJ and Mike talk about a kerfuffle brewing in the publishing world, which leads to the main topic: authors are responsible for doing their due diligence. Do you need to give credit for a concept? What if it’s in the zeitgeist and you are the person who simplified the concept? What if you took someone’s simplified concept and made it something else? (They go into the Mel Robbins/Let Them/Cassie Phillips discussion.) Authors should take note of this episode in particular to learn how to avoid making potentially costly mistakes to their careers. 

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Resources

Show Highlights

“When you come up with a theory and you give it a name, your own unique name, we need to check, make sure that’s our own unique name.”

—Mike Michalowicz


“All of this would have been okay if she just did one thing. ‘I first heard about the Let Them theory from a poem by Cassie Phillips.’ That would have solved it.”

—AJ Harper

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