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In this episode, Mike and AJ have a frank conversation about an aspect of publishing many authors forget: the life of a good book is long! They’ll detail ways they’ve seen authors go wrong and more importantly, offer ways for authors to go right. If you want to write a book that’s a must-read, this is a must listen!
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“The life of your book is much longer than most authors think; I want you to plan on 10 years.”
—AJ Harper
“Sometimes authorship is like the life for a band; you might languish in obscurity before you hit it big.”
—Mike Michalowicz
